BookRenter invented the textbook rental category in 2006 with a mission to make education more affordable and accessible for students of higher education and K-12 institutions. The company allows students to rent textbooks for up to 80 percent off the retail price by providing them with the best price, highest quality books, and most flexible rental experience through its campus store or online at www.bookrenter.com. As one of the fastest growing startups in Silicon Valley, and facing stiff competition in the marketplace, BookRenter needed to not only ramp up its server capacity to serve its customers (going from fewer than 10 servers to more than 100 in 2011), it also needed to rapidly deploy a second backup datacenter in a different location.
